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YOU WON!

2025

GIF

1280 x 1280 pixels

A GIF that engages the language of victory as both concession and affirmation. The phrase "YOU WON!" appears in bold black sans-serif against a powder-pink field, punctuated by shimmering stars.

The work is addressed first to interpersonal dynamics in which resolution is framed exclusively as winning. In this context, “YOU WON!” functions as a charged acknowledgment — a statement that grants victory while simultaneously ending engagement. It may be sent to the person who cannot let a conflict rest without claiming triumph. The recipient gets their win. The sender gets to walk away.

At the same time, the work offers genuinely earned recognition. It may be shared to celebrate someone who fought for something that mattered and deserves acknowledgment, or held privately as a reminder to recognize one’s own wins, moments of integrity, restraint, or long-sought achievement.

“YOU WON!” operates as weapon, gift, and mirror.